Sticky Solution To Chewing Gum Crisis
Plans unveiled to crack down on the amount of chewing gum on Bristol streets.
Plans are being unveiled today (Monday 16th August) to stamp out the amount of chewing gum on the streets of Bristol.
Cleaning up the gum costs the tax payer around £38,000 every year, with each piece of gum costing an estimated 50 pence to remove.
In Broadmead alone, the gum removal team clear over 4,400 blobs of the sticky stuff each week.
Cabinet member for waste strategy on the city council, Councillor Gary Hopkins, said:
"Chewing gum is one of the worse types of litter because it's difficult to clean up and it's a nuisance for anyone who gets it stuck to them.
We have had great success with chewing gum campaigns in previous years and seen a significant reduction in the amount of gum on the streets as a result of them. This year, in addition to the advertising being displayed in hotspot areas, our streetscene enforcement officers will be out and about, encouraging people to dispose of their gum responsibly and, if necessary, ready to issue fines. Our message is simple - put your gum in the bin or risk a £75 fine."
The campaign will start in the city centre where a six foot tall chewing gum character will be handing out packs for people to put their used gum in.
The Broadmead gum removal crew will also be there, demonstrating how they get rid of the gum.
Posters paid for by CGAG will be displayed in hotspot areas around the city, on buses, telephone boxes and bus shelters, and two ad vans will be touring the city. A giant poster will also be displayed on the Temple Meads underground mega wall.
Ten hot spot areas around Queens Road, Park Street, Baldwin Street and Broadmead, each measuring 10 square metres, will be cleansed prior to the campaign starting. The blobs of gum will then be counted during and after the campaign. Afterwards, the results will be assessed to determine how affective the campaign has been at reducing chewing gum litter.
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